About
Just Be Greater
Three words that are not about perfection. Being better — not than other people, than yourself yesterday. It is the only comparison that holds over time, and it is where the JBG name comes from.
The background
An athlete before being a coach. The gym, boxing, competition, and above all the years spent working out why some things work and others do not — on his own body first.
The turning point came from watching serious, motivated people exhaust themselves on programmes that did not suit them. The problem was not their willpower. It was the absence of a method and of an outside eye.
JBG Performance came out of that: applying the standards of high-level sport to people who are not professional athletes, but who deserve the same level of attention. Whether the goal is a first half marathon or simply climbing the stairs without getting winded.
What I believe
Health
A physique bought at the cost of your health is not a result. The first requirement is not to damage you.
Performance
Progress gets measured. Loads, measurements, how you feel, sleep: what is not tracked does not really improve.
Longevity
The goal is not to be in shape for three months. It is to hold for ten years, then twenty.
The JBG brand
JBG is not only a coaching service. It is sports coaching, a nutrition arm and a body of teaching — three ways of carrying the same standard, from the initial assessment to the articles you read here.
Shall we talk?
The first conversation commits you to nothing. It is mainly there to check that we can work together.
Express fitness assessment